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Blog Tips and tricks from the world’s most widely-read social media marketing blog. Resource Library Research and insights that will help guide you to success on social. Connect Webinars Interactive sessions with the brightest minds in social. Events New! Join us for some fun online and IRL. Support Help center Browse help articles and FAQs Contact Sales Get help from our team of experts FAQ Answers to all your questions about Hootsuite 16 Snapchat Statistics That Matter to Marketers in 2022 Read the article Need help? Log In Sign up Blog Free Trial Open main navigation menu Strategy Hootsuite HQ Experiments Free Tools Templates & Guides Social Media Dictionary Social Media Updates How to Get Verified on Instagram in 2024 Want to know how to get verified on Instagram? You can either follow the traditional application process or pay for Meta Verified. May 14, 2024 11 of the Best Instagram Editing Apps for 2024 Want to keep up with the latest visual trends on Instagram? These Instagram editing apps will help you make your content stand out. May 13, 2024 250+ Free Social Media Templates to Save Your Team HOURS These free social media templates will save you a ton of time and effort, from creating content, to publishing posts and measuring results. May 10, 2024 How to Use LinkedIn Hashtags in 2024 [+ FREE TOOL] Hashtags that work on other sites may not apply on LinkedIn. Here’s how to build a LinkedIn hashtag strategy that will help you grow. May 9, 2024 Social Media Style Guide: Template, Examples & Tips for 2024 Learn how to build a consistent brand voice on social media with a custom social media style guide (free template included)! May 9, 2024 Strategy View All Posts 5 Reasons to Use an Instagram Business Account + Set Up Tips Instagram business accounts are free to anyone who wants one. We’ll teach you how to switch and take advantage of exclusive features. May 9, 2024 Why Social Mentions Matter (And How to Track Them) Find out what social mentions are, why they matter, and how to engage with them to build a strong relationship with your audience. May 9, 2024 Social Media Monitoring: Why You Need It & How to Get Started Find out how to use social media monitoring to track what people are saying about your brand on social — and turn your insights into a strong strategy. May 9, 2024 How Often Should a Business Post on Social Media in 2024? The answer to how often to post to social media” varies by platform. But it will also require some testing on your own accounts. May 9, 2024 Become a better social marketer. Get expert social media advice delivered straight to your inbox. Email address Sign up Experiments View All Posts Experiment: Do Long-Form X Posts Give You More Reach? What gives you better reach on X: a good old-fashioned tweet thread or one long-form post? Here’s what we found. January 31, 2024 Experiment: Do Longer LinkedIn Comments Drive More Connection Requests? Does being original on LinkedIn generate faster growth? Here’s a thrilling social experiment that answers the question. January 2, 2024 Experiment: What Happens When AI Plans Your Entire Social Strategy? Is AI really coming for your job? We decided to find out. November 27, 2023 How Much Does YouTube Pay Per View? We Tested It! Yes, YouTube pays per view—but that doesn’t mean that a million video views will make you rich. We’ll explain. November 14, 2023 Hootsuite HQ View All Posts Hootsuite CEO Reveals How Long She Spends on Social Media Every Morning Irina Novoselsky, Hootsuite CEO, shares how she has found her niche as a social CEO at Collision 2023—and much more. July 11, 2023 The Story Behind Hootsuite’s ‘Proud Mamas’ Mother’s Day Tribute Hootsuite social media manager Trish Riswick’s tribute to her mom for supporting her career (even when she doesn’t always understand it). May 11, 2023 Creative Block Is Inevitable—Here’s How Our Social Team Beats It All out of social media ideas? We know the feeling. Discover how to overcome creative block with these 9 tips from our in-house experts. February 3, 2023 Meet Irina Novoselsky, Hootsuite’s new CEO Irina Novoselsky shares her thoughts on why she’s excited to join the Hootsuite team as Chief Executive Officer. January 18, 2023 Try Hootsuite Today for Free! Start Your Free 30-Day Trial 2,200+ 5-star reviews ★ ★ ★ ★ ★ About Why Hootsuite Pricing Diversity, equity & inclusion Social impact Leadership Newsroom Careers Contact sales What we do Customer care Social commerce Social selling Social media marketing Employee advocacy Product features Publish Engage Monitor Advertise Analyze Solutions Pricing Professional Team Business Enterprise Our customers Case studies See all industries Integrations Partners Resources Academy Blog Resource Library Webinars FAQ App directorySupport Need help? 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